June 19, 2019

How we solved the packaging requirement for a industrial raw material manuafacturer to enable middle men (contractors) to try their product and convert into actual sale.

January 10, 2019

What do brands need to know before they engage with Influencer marketing?

So much…

Many commercials, even more products in.

These days we are bombarded with ads in print, tv, radio, ooh, digital and more. It’s an uphill task for a brand to grab a person’s intrigue among the thousands of commercials they are exposed to; but if you do it the right way, it’s half the battle won. More importantly, it’s not just about standing out from the crowd, it is about building that recognition, t...

September 29, 2018

Yes, we do. 
In truth it's not constrained to Motion pictures, or bureaucrats, it is utilized by business for their media battles/in-house promotions/product communications and also little endeavors. 

Some straight forward. Some indirect

Some on outdoor walls and some on social media walls. 

Do you re-call any of these iconic posters? 
They are representative of how a modest poster can cause so much stir and massive acknowledgment of a brand’s communication intent.  

ima...

July 27, 2017

For a product which is so common and been used over centuries and yet never sold on a service platform so unique, we had an interesting project on our hands. This Brand Identity Development project was for Turban Trunks who want to cater to supplying bespoke Turbans, Scarfs, and Pocket Squares. The group company  have been in the cloth manufacturing business for over a decade and this works as a value-add product. The business would be conducted online....

June 13, 2017

 Promotion Communications design for The Oberoi Hotels, Mumbai
 

My direction towards the design world connects with my passion for photography, my lust for typography and the thrill of creating something from nothing.

When I think about Design, I feel as though it is everywhere. It is a mix of storytelling, craft, science and philosophy. The world is constantly changing and as a designer, I believe I need to adapt. Learning new techniques and stepping outside my comfort zone is...