Sanofi India - Allegra
Integrated marketing communication campaign design to establish a connection between pollution and allergies.
The use of Allegra 180 in such cases along with clinical evidence and endorsement received from Fexpolsar for Allergic Rhinitis.
Target Audience -> ENT's/Chest Physicians & CP's
Campaign Design, In clinic activations & engagements at HCP's
Leave Behind Leaflet with Cover