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Join date: Jun 4, 2026
Posts (14)
Aug 14, 2026 ∙ 10 min
Engineering Humanity: Conceptualising a 50-Year Legacy Book for TOYO Engineering India
How do you turn five decades of engineering history into a story people want to experience? Explore the concept, narrative architecture and visual thinking behind our proposed 50-year legacy publication for TOYO Engineering India.
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Aug 5, 2026 ∙ 5 min
How to Plan a Corporate Coffee Table Book: A Strategic Guide for Brand, Marketing & Corporate Communications Leaders
Learn how to plan a corporate coffee table book that goes beyond beautiful design. Explore our four-phase framework for creating a strategic publication that celebrates milestones, preserves organisational history and strengthens brand perception.
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Jun 9, 2026 ∙ 4 min
5 Signs Your Brand Needs a Creative Retainer
Most brands do not wake up one morning and decide they need a creative retainer. Instead, it happens gradually. A brochure request becomes a website update. A website update becomes a product launch. A product launch becomes an exhibition. Before long, the marketing team is coordinating multiple agencies, freelancers, internal stakeholders and deadlines, all while trying to maintain a consistent brand experience. The question is no longer whether creative support is required. The question is...
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Sushmita Gawkar
Writer
Brand Strategist
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